Privacy Policy

At Alva Umeå, we respect your privacy. We fully comply with all applicable laws and regulations regarding the protection of personal data and telecommunications.

This Privacy Policy explains what personal information we collect, how we use it, how we protect it, and with whom it may be shared.

Scope

This policy applies to the use of our website www.alvaumea.com, our mobile applications, and all products and services provided through these channels.

Personal Information

“Personal information” refers to any information that allows you to be directly or indirectly identified as an individual.

Your Consent

Alva Umeå will never collect, use, or disclose your personal information without your prior consent.

For this reason, you will be asked to agree to this Privacy Policy before using our website or applications.

What Information Do We Collect?

We collect information when you:

Visit our website
Create an account
Place an order
Subscribe to our newsletter
Fill out a form
Contact us
Use our services

We may also process the following information:

Your IP address
Transaction history and payment information
Browser language and, if permitted, your geolocation

We may also collect non-personal information, such as:

Browser type
Operating system
Internet service provider

How We Use Your Information

We use your information to:

Send updates and information about your orders
Provide content tailored to your language and location
Inform you about topics, products, or services that may be of interest to you (you may unsubscribe at any time)

If fraud is suspected, certain information may be shared with the relevant authorities only when necessary and in accordance with applicable laws.

Sharing of Information

Alva Umeå does not sell, trade, or rent your personal information to third parties.

External Service Providers

For payment processing, we use third-party providers such as payment gateways and payment processors.

These providers are contractually obligated to use your information solely for the purpose of processing payments.

Anonymised Data

We may share aggregated and anonymised data with business partners, trusted parties, or advertisers for analytical or marketing purposes.

Data Security

We take the protection of your information seriously and implement appropriate security measures to prevent unauthorised access, disclosure, or misuse.

Our services are protected using SSL encryption, and access to data is restricted through passwords and secure authentication methods. Only authorised employees with a legitimate business need may access this information.

Cookies

We use cookies to improve your browsing experience.

Technical cookies

Necessary for the proper functioning of the website.

Analytical cookies

Used to measure and improve the user experience.

Tracking cookies

Used to analyse browsing behaviour and provide personalised content.

You can manage your cookie preferences through your browser settings. Please note that some website features may not function properly without cookies.

Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites. Each site has its own privacy policy.

Changes to This Policy

This Privacy Policy may be updated from time to time.

If significant changes are made, we will publish a notice on our website and, where appropriate, notify you via email.

Your Rights

You have the right to request that we:

Stop contacting you
Provide a copy of the personal information we hold about you
Correct, update, or delete your information
Report misuse of your personal data

You may also review, update, or delete your personal information by logging into your personal account.

International Data Transfers

As an online business, your information may be processed or stored in countries outside your country of residence, including by trusted third-party service providers.

We ensure that any such transfers are handled in accordance with applicable data protection laws and that your information remains secure and protected at all times.

Contact for Privacy Requests

If you have any questions about this Privacy Policy or wish to exercise your rights, you can contact us at:

📧 contact@alvaumea.com

We aim to respond to all requests within a reasonable timeframe and with the utmost care.